Vibrant Emotional Health - National Suicide Hotline 988
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The end goal of this project is a fully unified CRM for the 988 National Suicide Prevention Lifeline to support daily operations and functions for crisis centers including safety assessment call flow, capturing data, safety plans, referrals, managing follow ups, tracking emergency rescues, reporting and data, and quality assurance reviews. 

CLIENT NAME
Vibrant Emotional Health
INDUSTRY
Nonprofit
PROJECT LENGTH
5-7 Months
TEAM SIZE
8
TECHNOLOGIES
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For 50 years, Vibrant Emotional Health has been at the forefront of promoting emotional well-being for all people. As leaders, advocates, educators, and innovators in mental health, they have been raising awareness and offering support to everyone who is struggling. They work every single day to help save lives and assist people to get care anytime, anywhere and in any way that works for them. They are unwavering in their belief that everyone can achieve emotional wellness with the right care and support.
Why Now
In response to the world's current challenges, the Substance Abuse and Mental Health Services Administration (SAMHSA) bestowed a grant upon Vibrant Health to create a unified call center and CRM specifically for 988 users.
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The Project

Challenge

The Substance Abuse and Mental Health Services Administration granted funds to Vibrant Health to put together a unified platform for all 988 users. Previously a 1-800 number, 988 is the emergency number in the United States for suicide crisis. This was a massive challenge due to the fact that many crisis centers around the country were being operated by differing entities. Some were run by state governments, others by community centers. Additionally, each center ran their operations in different ways. Some used Salesforce, others not. A unified CRM was necessary so that the caller, the counselor, the case reviewer, and everyone in between, had access to the same platform and information. It needed to have an improved User Interface, a better way to document information, and a way to provide resources to callers in their area.

Solution

Phase I included an implementation of Salesforce Service Cloud and Salesforce Health Cloud. Service Cloud Console provides a way for counselors to receive calls, document notes, manage and schedule follow ups and provide resources. 

Results

So far, counselors across the country see an intuitive and uniform User Interface. It is more streamlined than before and has significantly improved the documentation process - allowing the counselor to focus more on the callers' care plan. There is more access to resources directly in Salesforce, ultimately allowing crisis counselors to do their job better and SAVE LIVES!

 

The Moment of Trust
Working on an intense project where lives are at risk, it's natural for people to become close. Both teams were fully invested in finding the best solution due to the magnitude of people this project will impact. Considering this, the teams developed a significant amount of trust with one another through each major milestone. There was an "in the trenches" comradery that developed, but it only grew when Coastal Cloud delivered under every tight timeline and difficult circumstance. Trust peaked when the lead Solution Architect, Ember Feuhrer, showed a demo of the solution, validating that she fully grasped every single process of the 988 team. This was far more valuable than a hypothetical conversation and was a pivotal moment in the project.
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The Ribbon Cutting Moment
In addition to Coastal Cloud's standard GoLive processes, the Vibrant Health 988 project team was prepared with over 7,000 test scripts. They also deployed ahead of schedule, allowing for plenty of time to iron out any bugs. They crafted intensive training sessions and provided detailed materials. The importance of this project cannot be overstated. With so many lives at stake, Coastal Cloud came to the Ribbon Cutting as prepared as possible in order to show up for those using the crisis hotline.
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"We are so grateful for Coastal Cloud. In the midst of so many moving parts, you all were the steady state- delivering on time, thinking ahead and planning, being responsive, and always having a positive attitude. You are our chosen and recommended implementation partner for the future of all 988 implementations."
TEAM
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Kathy Brown
Managing Director
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Ember Feuhrer
Solution Architect
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Meagan Brumbelow
Developer
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April Smith
Business Analyst
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Beth Williams
Senior Solution Architect
Andrew Mann
Technical Architect
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Becky Wagner
Director
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Jim Stalder
Chief Technology Officer